Brand messaging is hard work, after all, you want to a positive brand impression right? Developing the wrong book or business brand can cause your messaging to become lost in translation. Success requires that you raise your voice and clearly articulate your book or business brand message and values by following the 3 C’s of brand messaging: consistency, clarity and character.
Running a blog is serious business. Gone are the days when you can log in and write about whatever topic pops into your head. Today, a successful blog requires deep analysis and ongoing strategy refinements to keep you competitive.
Fortunately, you’re not alone. There are countless tools you could use and the SHERO Team has pulled some of those together to assist you in developing and growing a successful Book or Business Blog.
Are you looking for ways to promote your business? Publishing is one of the best ways to make sure your target audience is aware of your products and services. Publishing a book has long been used, by businesses, to get their name out there and reach a larger audience. By creating content that is relevant to your customers and industry, you can establish yourself as a thought leader and authority in your field, build relationships with potential customers, and increase the visibility of your business.
Now that you understand the benefits of publishing for business promotion, it’s time to look at how to promote your content.
As an aspiring author, creator, blogger or writer starting to build your brand and following from zero might feel tough and, at times, even impossible. However, The SHERO Team is here to tell you: it’s not. If you set a strategy, stay true to your niche and pick up on certain tricks and habits, you’ll be well on your way. We’ve collected five tips on how to grow your audience from 0.