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A Sheros Journey with LaShaunda Lofton

1) What was the process like working with Shero?

The process in working with SHERO Publishing was amazing. From consultation to the finish project, the entire team was there to hold my hand, answer all my questions, and or just inform me of what was next after a submission. I love the way they had different forms of communication, and worked with my schedule.

2) How has Shero Publishing helped you to Unleash Your Inner Shero?

SHERO Publishing has helped me unleash my inner Shero by giving me the necessary tools to help those in my industry.  The Shero Book Coaches and staff helped me to develop my first book, “Putting Emphasis On The Basics” to educate other cosmetologists and hair professionals.  In this book, I help industry leaders avoid pitfalls and develop a success plan in the billion dollar hair industry. It is my passion to education and empower other entrepreneurs.

3) Tell us about your book and how it’s helping your passive profits?

From my initial book, “Putting Emphasis On The Basics”, I worked with the Shero Content Development Team to publish a workbook to further enhance my industry coaching.  Publishing, as an entrepreneur, definitely helps to elevate your brand and expertise. My initial book and workbook opened numerous doors and opportunities for me to present professionally to hair academies and stylists seeking entrepreneurial guidance.

Also, publishing not only allows me to empower others, through my story and coaching, but the books create new products for my business and passive income.  In my second book and personal memoir, “Images of Her, Exposing the Life of a Church Girl” I discuss the good, bad, and the ugly about my life. This book has empowered and impacted hundreds of readers. Having passive profits has allowed me to have more financial success to build my brand. My book sales have also given me the ability to spend more time with my son.

4) What encouragement do you have for other authors who want to write a book?

My encouragement for other authors would be to simply WRITE! It is important that you don’t delay and get your story in print. Write early in the morning when your mind is fresh and renewed. Write your truth. Often times than none, writers write what they think the reader want to hear, but readers seek authenticity.

Be yourself, and free at all times.

Ready to publish your own SHERO story? Book a consultation today! 


Publish Your Book In 60 Days!

SHERO Publishing offers flexible & affordable publishing options and monthly payment plans to meet the needs of any writer, entrepreneur, or compilation host. Simply pick your publishing package and the SHERO Team will help you to create your manuscript development plan & monthly book deadlines to meet your book launch goals!

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